Dakzona Group | Promotional Products & Apparel

Case Study: A Gift to Build a Dream On

31 hours ago

Description: Medium Pillow Box Industry: Healthcare Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the hospital. Because children at th...

Case Study: Time for a Rebrand

Oct 4

Objective: A university had just completed a major rebrand complete with a new logo and wanted to make sure they had all the necessary branded items for functions throughout the year. They had prev...

Your Graphic & Web Design Cheat Sheet

Sep 26

The world of graphic and web design is complicated, and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic d...

Bamboo: It's Not Just for Pandas!

Sep 19

What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable ...

All About Potato Promo

Sep 12

Whether you're an Idaho native or just a big fan of potatoes, here's a list of some spectacular potato promotional products that you may find appealing! Bag Clip What better way to keep chips ...

Don't Break the Bank: 6 Budget-Friendly Promo Products

Sep 4

The truth is out: buying promotional products for your customers doesn't have to break the bank! Plus, everyone likes getting presents - no matter how big or small. So we've chosen six promotional ...

Say Thanks in Style: Employee Appreciation with Promotional Products

Aug 28

Let's be real. Employees are the heart of every business. Whether they"re answering phones, crunching numbers, brainstorming big ideas, or keeping operations running smoothly, their dedication keep...

Case Study: Adventure Awaits

Aug 21

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyle...

Case Study: Where Has Your Pen Been?

Aug 13

Products Javalina Splash® Pen Industry Technology Application Contest An internet company created a branded website for a promotion called "Where has your pen been?" and selected ...

Case Study: Roaming Free with the YUMA Clear Freedom Bottle

Aug 6

What do outdoor gear brands like Marmot® and Teva® have in common? Their target customers, high-value brand partners, and pretty much all of their employees are thirsty for adventure in the mount...

Drive Traffic with These 6 Trade Show Ideas

Jul 29

Tradeshows are important opportunities for your company to reach out to customers and prospects face-to-face and make lasting impressions. Make sure you're prepared with the proper supplies to ensu...

Case Study: The Write Stuff

Jul 22

Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: P...

Lodging Promo with Staying Power

Jul 15

Are you in the business of providing lodging to patrons? Whether you're a hotel, motel, inn, or bed-and-breakfast brand, we've got you covered with promotional items for your clientele. We've r...

Game On: 10 Promo Product Games We Love!

Jul 7

From traditional favorites to new and trendy games, you can put your brand at the center of the fun whether it is at a tailgate, a special party or event, or just around the office. Bean Bag Toss...

School's Out for Summer!

Jun 30

Summer is finally here, and that means it's time to break out some seasonal promos to help your customers indulge in the warm weather and sunshine. From bubbles and fidget poppers to sand pails and...

Food Gifts for All Seasons

Jun 23

Whether for birthdays, holidays, or milestone events like anniversaries or weddings, giving the perfect gift can be tricky. Sending gifts to clients is an easy way to foster a stronger relationship...

Case Study: A

Jun 15

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give ou...

6 Promo Products to Freshen Up Your Employees' Wardrobes

Jun 8

The Voyager Jacket Go ahead, chart a course for adventure! This waterproof breathable, packable rain jacket is the right choice for any destination and will be your new favorite travel companio...

Must-Have Promo Items for Restaurants, Food Trucks & Caterers

Jun 1

Whether you're looking for promotional items for your food truck, restaurant, catering business, or bakery, we've got plenty of options when it comes to brandable products your customers will love....

Case Study: Jamming Out

May 24

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a "passport" to take to different stores within the mall for st...

Corporate Social Responsibility and the Beauty of Giving Back

May 17

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn't it? But it doesn't h...

Industry Mini Dive: National Parks

May 9

The promotional products industry is a multi-billion dollar industry that plays a crucial role in marketing and advertising for businesses of all sizes. From pens and tote bags to water bottles and...

8 Holiday Gifts Your Clients Will Adore!

May 2

The holidays are here, and that means it's time to gear up and pick out the perfect gifts for your clients! From charcuterie kits to journals - these holiday gifts are perfect for the whole office ...

5 Fail-Proof Ideas for Your Business Instagram

Apr 25

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it - Instagram. This photo and video sharing social platform have re...

#Instagram Inspiration

Apr 17

Instagram is a fun app where you can discover the latest info on celebrities, influencers, and yes, even inspiration for promo products! From mega water jugs to party décor, see what is tren...

Wooing Discerning Celebs with the CARSON Double Wall Bolero Tumbler

Apr 10

What do you get the celebrity-chef-turned-travel-show-host who has everything? How about the VP of Paid Media at a premier hotel chain you'd love to snag an advertising deal with? Brands like Tra...

The Power of Perceived Value

Apr 2

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

5 Easy Ways to Achieve a Positive Outlook

Mar 26

One of the most powerful things you can do to set yourself up for success is practice the art of positive thinking. It's easy to let the struggles of everyday life control your attitude. But by pra...

Top 5 Promotional Products for Professionals

Mar 18

Lawyers, CPAs, and architects, to name a few professionals, spend countless hours working in challenging industries. Promotional products are excellent for employee relations, orientation progra...

High Stakes, Big Wins: Promotional Products for Casinos That Hit the Jackpot

Mar 11

Casinos aren't just about games-they're about unforgettable experiences. Whether it's the neon lights, the jingle of slot machines, or the thrill of a winning hand, the right promotional products c...

Case Study: A Hole in One Promotion

Mar 4

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...

8 Dental Products That Will Make You Smile

Feb 24

Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that...

Case Study: Beach Balls? Bingo!

Feb 17

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program i...

Industry Mini Drive: Doggy Daycare

Feb 10

The doggy daycare industry is booming, and for good reason. With more and more people owning pets and treating them as members of the family, the demand for quality pet care services has never been...

11 Promo Products for an Active Lifestyle

Feb 2

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports...

Case Study: Save the Date, Save the Day

Jan 26

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived va...

6 Promotional Products for Music Lovers

Jan 19

These promotional products will be music to your ears! There are all kinds of music lovers out there, from fans of rock to jazz and everything in between, that would love to get any of these music-...

Get Techy With These 10 Tech Promo Products!

Jan 11

When you're looking for a promo product, you're probably going to be looking for something that your customers and team members can use daily - enter the tech promo product! These products are perf...

Trending Fall and Winter Apparel

Jan 4

Seasons are changing, and it's time to pack away your tank tops and shorts and bring the sweaters, boots, and scarves out of storage. Wardrobes need a little refreshing to match the new colder weat...

Big impact, Tiny Price Tag

Dec 27, 2025

Promo on a budget? No problem. Some of the most effective giveaways out there cost less than a fancy coffee. Whether it's for an event, a client drop-in, or just a surprise-and-delight moment, thes...

5 Outside-the-Box Promotional Products for Your Next School Order

Dec 20, 2025

If you've ever placed an order for promotional products for a school, you have probably seen your fair share of t-shirts and baseball caps. And trust us, those are definitely important! Wearables a...

Case Study: Recycle, Reuse, Read a Book!

Dec 12, 2025

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...

Old School vs. New School Promo Products

Dec 5, 2025

It's no secret - people love "vintage" products. Just look at the huge resurgence in vintage clothing that began in the early 2010's and you'll see what we're talking about! For every modern promot...

Top 8 Promotional Products for Real Estate Professionals

Nov 27, 2025

If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that ...

4 Promotional Products that Give Back

Nov 13, 2025

Are you looking to capture people's attention? For a promotion that really packs a punch, consider choosing a product that partners your organization with a social good program. By giving back to a...

2 Cool 4 School Promo

Nov 5, 2025

Much to many students' dismay, back-to-school time is practically here! School promos are one of the top-selling promotional products, and we've searched high and low to find you the best school pr...

6 Awarding Rewards for Your Employees

Oct 29, 2025

Since the beginning of the corporate award dinners, the same type of glass award has been presented at each one, whether it is a banquet, end-of-year party, or even just a company-wide meeting. Whi...

What's the Tea? Promo Products for Tea Lovers

Oct 21, 2025

Did you know that tea is one of the most consumed beverages globally, second only to water? This ancient brew has been around for hundreds, if not thousands of years, with references to early tea d...

Case Study: This Event Needs More Cowbell

Oct 14, 2025

Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runner...

5 New Ideas for Construction Promo Campaigns

Oct 6, 2025

Promotional products are a key component of any marketing strategy, as they help to increase brand visibility and awareness. However, when it comes to promoting workplace safety, adding your logo t...

6 Products to Grow Your Business!

Sep 29, 2025

People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo fo...

Case Study: Computer Repair At Your Fuzzy Fingertips

Sep 22, 2025

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when...

Big Impact, Small Budget: Affordable Promos

Sep 14, 2025

Marketing on a budget? No problem! Promotional products don't have to break the bank to make a lasting impression. With the right mix of creativity and practicality, budget-friendly promos can buil...

6 Unique Eco-Friendly Promo Products to Feel Good About Giving

Sep 7, 2025

Carl Sagan once wrote, "preserve and cherish the pale blue dot; it's the only home we've ever known." And as we look towards the future of our planet, it has now become more important than ever to ...

Top Promo Products That Won't Break the Bank

Aug 30, 2025

On a tight budget? Get more bang for your buck with these budget-friendly promo products! Paracord Bracelet with Whistle Going on a great adventure? Suit up with the ultimate hiking accessor...

Gifts Based on Enneagram Types

Aug 23, 2025

So, you're running out of gift ideas. Over the years, you've given your clients things they like, such as a cat Star Wars poster, tickets to see their favorite band, or even as far as their favorit...

Case Study: Bringing Back the Fanny Pack

Aug 15, 2025

Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The w...

6 Promotional Products That Put Safety First

Aug 8, 2025

Whether it's on a construction site, warehouse, or a laboratory, it's always important to help your workers stay safe. Encourage your employees to make safe choices all year long with these safety-...

Satisfy Your Customers’ Cravings With These 6 Sweet Treats

Aug 1, 2025

Chocolate and candy can make everyone smile! From fudge and chocolate-covered almonds to saltwater taffy and sour gummies, there are thousands of options for you to send to customers! Here are 6 o...

Case Study: Look, Ma, No Hands!

Jul 25, 2025

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their bud...

8 Paw-some Promotional Products for Dogs and Dog Lovers

Jul 17, 2025

Whether you work with animals or want to show that your business is pet-friendly, there are plenty of products that will win over every dog breed! Here are 8 of our favorite pet products. Colla...

Your Product Decorating Questions Answered

Jul 10, 2025

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

Case Study: Resort Incentive Yields Oceans of Opportunity

Jul 3, 2025

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guest...

Case Study: A Prom Ticket Keepsake

Jun 26, 2025

A Prom Ticket Keepsake Organization High School Product Featured Elastic Wristband Goal of Promotion Issuing prom tickets ...

5 Rockin' Promo Products for Bands, Musicians, and Music Venues

Jun 18, 2025

Music brings us all together! Whether you're a heavy metal, country, or even classical musical fan - we all have something in common with our love for music. And these promotional products definite...

Product Safety: What You Need to Know

Jun 11, 2025

No matter what they're purchasing, no one wants their products to be unsafe - it's a no-brainer! In the United States, there are several different product safety regulations that promotional produc...

30 Quotes That Will Motivate You to Succeed

Jun 4, 2025

We all want to succeed in business and in life, but sometimes we could use an extra boost of motivation. Some of the most successful people we have ever known have failed many times before succeedi...

6 Purr-fect Promo Products for Cat Lovers

May 28, 2025

Everyone knows that dogs are man's best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets by...

How Promo Products Can Tell Your Brand's Story

May 21, 2025

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

Case Study: Employee Appreciation Gift

May 14, 2025

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. The...

TrLet's Travel!

May 7, 2025

Many people crave traveling! It allows us to explore new places and cultures and try new things that we may not have thought to try in our own hometowns. Not to mention, it gives us a break from ou...

5 Apps to Take the Grunt Work out of Spring Cleaning

Apr 30, 2025

Spring is here and that means it's time for spring cleaning. Now is when you should be purging all the junk that has accumulated over the winter, and organize your life so you can have a relaxing s...

Case Study: Put That on Your Calendar!

Apr 23, 2025

Objective: A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her serv...

Your Brand Is Your Business - Market It!

Apr 16, 2025

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

Case Study: A Picture is Worth...a Nice Donation

Apr 9, 2025

Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their pho...

8 Promotional Product Ideas for Students of All Ages

Apr 2, 2025

Whether it's a Big 12 university or an elementary school, people love to show off their school spirit! So, we chose eight promotional products that are perfect for both students and teachers of all...

Four #Trending Gift Baskets

Mar 25, 2025

Gift baskets are the best way to give a little something of everything. Whether your recipient is a fan of chocolate or cheese, show them a little love, all wrapped up in one! Here are four #trend...

What's The Deal With These Products?!

Mar 18, 2025

The tradition of using promotional products dates back to the 1700s, when campaign buttons were first created for President George Washington. These pins were a groundbreaking success-they were aff...

Decoration Methods, Simplified: Part II

Mar 11, 2025

In our recent post Decoration Methods, Simplified: Part I, we introduced you to several different types of decoration methods for promotional products. Because there are SO many options, now we're ...

How Promotional Products Can Help Employee Morale

Mar 4, 2025

Employee morale is a critical factor in the success of any organization. When employees are happy and engaged, they are more likely to be productive, motivated, and loyal. One effective way to boos...

Case Study: This Promotional Product is in the Bag

Feb 25, 2025

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

Case Study: Hay, Where'd You Get That Tote?

Feb 18, 2025

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

6 Snap-Worthy Products for Every Photographer

Feb 11, 2025

Do you know what bokeh means? Aperture? That's ok if you don't, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of their lunc...

5 Invaluable Marketing Books to Help Grow Your Brand

Feb 4, 2025

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

5 Promo Products That Are Bright, Light, and Ready to Excite

Jan 28, 2025

Looking for some promotional products to outshine the competition? Need some LED magic to illuminate your brand? We've got you covered with this selection of super fun promotional products that ...

10 Promotional Products for Healthy Living

Jan 21, 2025

We all strive to be our best selves, but sometimes it's easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down that ...

Case Study: Real Modern Recognition

Jan 13, 2025

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company's year-e...

No Fin Can Compare to These Shark Products

Jan 6, 2025

Sharks are some of the ocean's most beautiful creatures. With over 500 species and more being discovered, the world of sharks is absolutely fascinating, from the deep sea Greenland Shark which can ...

Case Study: Success on Campus

Dec 30, 2024

A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...

Case Study: Practice Putting

Dec 23, 2024

2 Ball Pillow Pack - Titleist® TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse patio and prac...

6 Promotional Products to Relax With

Dec 16, 2024

Sometimes we all need an escape - even if it's just our own bathtub. Are your clients super busy and never seem to stop working? Or maybe your employees worked hard to get a product launched? Then ...

Case Study: Zip It Up

Dec 9, 2024

Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How ...

Case Study: Wine for the Win

Dec 1, 2024

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three...

Case Study: The Big Picture

Nov 24, 2024

Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...

The Top Promotional Products To Keep Your Customers Connected

Nov 17, 2024

You'd be hard-pressed to find someone who doesn't use a digital device these days! As we continue to expand into the digital world, staying connected is more important than ever. With these six top...

6 Budget-Friendly Products to Drive High-End Sales

Nov 10, 2024

Are you looking for a marketing campaign that is not only successful but budget-friendly? Good news! You don't have to break the bank to find promotional products that get the job done and leave la...

Case Study: Keeping it All Together

Nov 3, 2024

Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch Ful...

Oh My Gourd! 5 Drinkware Products to FALL For!

Oct 26, 2024

Do you love fall most of all? Needing drinkware that can keep beverages hot or cold, day or night? These beverage holders won't give you a fright! We put together the top five drinkware items tha...

7 Camping Promotional Products for the Great Outdoors

Oct 19, 2024

Whether you're looking to relax and recharge or seeking adventure, getting out into nature provides everyone some peace and quiet from our regular lives. Help your customers enjoy the great outd...

How to Put Together an Onboarding Kit

Oct 12, 2024

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

25 Insane Facts About Promotional Products

Oct 5, 2024

You don't have to work in the field of promotional products to notice the impact they can have on any organization's marketing efforts. As the most effective medium of advertising across all genera...

Promo to Keep Your Home Squeaky Clean!

Sep 28, 2024

Want to keep your clients' homes fresh for the season? Here are the top items for a squeaky-clean home! Mini Duster Keep your household clean and dust free with this handheld duster! This item is...

Case Study: Custom Caps with a Budget Cap

Sep 20, 2024

Description: Custom Cap Industry: Trade Show/Convention/Events What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. ...

Case Study: Attract New Customers

Sep 13, 2024

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health clu...

Case Study: Masks and Casks

Sep 6, 2024

When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard™ Face Masks impr...

Under the Sea!

Aug 30, 2024

Take a deep dive into the ocean blue with under-the-sea-themed promo products! From aquariums to nautical giveaways, sail away from the competition with items that will surely make a splash! Wet...

From Zero to Wow: 6 Uniforms That Every Employee Will Love

Aug 23, 2024

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...

Get On Your Feet!

Aug 15, 2024

Ready to get up and moving? Here are five fantastic promo ideas for any Zumba, dance or fitness class! 1. Tank Top 2. Exercise Mat 3. Backpack 4. Leggings 5. Resistance Bands Feeli...

The Best Promotional Products for Sports Fanatics

Aug 8, 2024

With football season right around the corner, people are gearing up to support their favorite teams. Whether they're grilling hot dogs at a tailgate or cheering in the stands, fans love wearing al...

Case Study: "Single Use" Pens for COVID-19

Aug 1, 2024

In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spre...

9 Promotional Products for Tech Wizards

Jul 25, 2024

Did you know that American consumers own, on average, at least three connected devices? Add your logo to these top tech accessories and your company will become a part of your customers' daily live...

Case Study: Snack Pack It!

Jul 25, 2024

Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo® Marine Backpack Cooler as a gift with enrollment for customers participating ...

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